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Summary
Saudi Arabia’s stable economy and a large young population base are driving the sales in the Confectionery market. The market is led by Chocolate category while the Gum category is forecast to register fastest growth during 2015-2020. Flexible packaging is the most commonly used packaging material in the market.

Key Findings
• The Confectionery market in Saudi Arabia will register higher growth in value terms during 2015-2020 compared to 2010-2015.

• The consumers in Saudi Arabia prefer to purchase premium quality products in the Confectionery market.

• Gifting culture in Saudi Arabia is driving the sales of mid-to-large pack size in Confectionery products.

• ‘Free From’ attribute drive highest sales in the Gum category with Health and Wellness claims.

• The Saudi Arabian Confectionery is dominated by international companies such as Mars, Incorporated and Mondelez International, Inc.

Synopsis
Canadean’s Consumer and Market Insights report on the Confectionery market in Saudi Arabia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

• Market data: Overall market value and volume data with growth analysis for 2010-2020

• Category coverage: Value and growth analysis for Chocolate, Gum and Sugar Confect
Table of Contents
Introduction
• Report Scope

Country Context
• Macroeconomic indicators –GDP Per Capita, Population, Consumer Price Index and Age Profile
• Retail and foodservice figures –Key Takeaways

Market Overview
• Value and volume analysis for Argentina's Confectionery market
• Impact of exchange rate fluctuations on Confectionery market
• Historic and forecast value analysis by category
• Winners and losers by categories with change in market share
• Segment share in a category (value terms) and change in market share

Retail Landscape and Key Distribution Channels
• Leading retailers in Argentina's Food market
• Leading distribution channels (value terms) in Argentina's Confectionery market
• Leading distribution channels ((value terms) by category

Competitive Landscape
• Market share of leading brands (in value and volume terms) by category and segment

Health and Wellness analysis
• Key Health & Wellness product attributes driving sales
• Key Health & Wellness consumer benefits driving sales
• Key Health & Wellness companies and market share

Packaging
• Confectionery market by type of packaging material/container (in volume terms)
• Confectionery market by type of packaging closure (in volume terms)
• Confectionery market by type of packaging, forecast(in volume terms)

Consumer trend analysis
• Canadean’s consumer trend framework and explanation of the sub-trends
• For key trends in Argentina's Confectionery market:
• How the trend is influencing consumption in Argentina's Confectionery market
• How to target the trend in Argentina's Confectionery market
• How the trend will evolve in Argentina's Confectionery market
• Key target demographic and the rate and which the trend will evolve
• What are the key drivers that will influence growth of confectionery market in the future

Innovation examples
• New products launched in Argentina's Confectionery market

Appendix
• Country context
• Category value and volume data
• Sector Overview
• Segment data
• Health & Wellness data
• Packaging data
• Category definitions
• Segment definitions
• Health & Wellness definitions
• Channel definitions
• Explanation of sub-trends
• Methodology
• About Canadean

List of Tables
Table 1: Country Indicators –overall food value and volume, 2015
Table 2: Market value analysis in ARS and US$, 2010-2020
Table 3: Market volume growth analysis, 2010-2020
Table 4: Exchange rate fluctuations: US$ to ARS
Table 5: Average prices (ARS and US$) by category, 2015
Table 6: Leading retailers
Table 7: Leading brands by segment, 2015
Table 8: Leading brands by category, 2015
Table 9: Key Health & Wellness product attributes driving sales, 2015
Table 10: Key Health & Wellness consumer benefits driving sales, 2015

List of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Foodservice transactions by sectors, profit and cost, 2015
Figure 3: Market volume share analysis by categories, 2015
Figure 4: Growth analysis by category, 2010-2020
Figure 5: Change in market share by category, 2015-2020
Figure 6: Leading distribution channels, overall Food, 2011-2014
Figure 7: Leading distribution channels by category, 2015
Figure 8: Brand share analysis by categories (by value and volume), 2015
Figure 9: Brand share analysis by segments (by value and volume), 2015
Figure 10: Key Health & Wellness companies by categories
Figure 11: Packaging analysis –key packaging material, type, closure, 2015
Figure 12: Growth in key packaging material, type, closure, 2015-2020
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