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Consumer appliances witnessed promising development and healthy growth throughout 2016. The rising population in Saudi Arabia, triggered by the high birth rate, as well as the increasing number of ?expatriates residing in the country, resulted in increasing demand for consumer appliances. Moreover, the higher involvement of women in the workforce raised families’ incomes and changed their lifestyles. Time constraints and hectic lifestyles pushed women to opt for more consumer appliances which...

Consumer Appliances in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the marke
CONSUMER APPLIANCES IN SAUDI ARABIA

Executive Summary
Positive Demographic Change Stimulates Sales of Consumer Appliances
the Growing Empowerment of Women Increases Household Budgets
Hectic Lifestyles and the Tendency for Premiumisation
Electronics and Appliance Specialist Retailers Holds the Highest Volume Share
Optimism for the Performance of the Market
Key Trends and Developments
Transformation of Domestic Policy Brings More Efficient Energy Management and Consumption
Positive Retail Channel Development Shapes the Potential of Consumer Appliances
the Empowerment of Women Raises the Consumption Potential for Consumer Appliances
Population Growth and Health Awareness Boost Sales of Consumer Appliances
Market Indicators
Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2011-2016
Table 2 Replacement Cycles of Consumer Appliances by Category 2011-2016
Table 3 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2016-2021
Table 4 Forecast Replacement Cycles of Consumer Appliances by Category 2016-2021
Market Data
Table 5 Sales of Consumer Appliances by Category: Volume 2011-2016
Table 6 Sales of Consumer Appliances by Category: Value 2011-2016
Table 7 Sales of Consumer Appliances by Category: % Volume Growth 2011-2016
Table 8 Sales of Consumer Appliances by Category: % Value Growth 2011-2016
Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2011-2016
Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2011-2016
Table 11 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2011-2016
Table 12 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2011-2016
Table 13 Sales of Small Appliances by Category: Volume 2011-2016
Table 14 Sales of Small Appliances by Category: Value 2011-2016
Table 15 Sales of Small Appliances by Category: % Volume Growth 2011-2016
Table 16 Sales of Small Appliances by Category: % Value Growth 2011-2016
Table 17 NBO Company Shares of Major Appliances: % Volume 2012-2016
Table 18 LBN Brand Shares of Major Appliances: % Volume 2013-2016
Table 19 NBO Company Shares of Small Appliances: % Volume 2012-2016
Table 20 LBN Brand Shares of Small Appliances: % Volume 2013-2016
Table 21 Distribution of Major Appliances by Format: % Volume 2011-2016
Table 22 Distribution of Small Appliances by Format: % Volume 2011-2016
Table 23 Forecast Sales of Consumer Appliances by Category: Volume 2016-2021
Table 24 Forecast Sales of Consumer Appliances by Category: Value 2016-2021
Table 25 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2016-2021
Table 26 Forecast Sales of Consumer Appliances by Category: % Value Growth 2016-2021
Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2016-2021
Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2016-2021
Table 29 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2016-2021
Table 30 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2016-2021
Table 31 Forecast Sales of Small Appliances by Category: Volume 2016-2021
Table 32 Forecast Sales of Small Appliances by Category: Value 2016-2021
Table 33 Forecast Sales of Small Appliances by Category: % Volume Growth 2016-2021
Table 34 Forecast Sales of Small Appliances by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 1 Research Sources
Ahmed Abdulwahed Trading Co in Consumer Appliances (saudi Arabia)
Strategic Direction
Key Facts
Summary 2 Ahmed Abdulwahed Trading Co: Key Facts
Competitive Positioning
Summary 3 Ahmed Abdulwahed Trading Co: Competitive Position 2016
Alesayi Electronics Co Ltd in Consumer Appliances (saudi Arabia)
Strategic Direction
Key Facts
Summary 4 Alesayi Electronics Co Ltd: Key Facts
Competitive Positioning
Summary 5 Alesayi Electronics Co Ltd: Competitive Position 2016
Danube Co Ltd in Consumer Appliances (saudi Arabia)
Strategic Direction
Key Facts
Summary 6 Danube Company Limited: Key Facts
Summary 7 Danube Company Limited: Operational Indicators
Company Background
Chart 1 Danube Company Limited: Danube in Jeddah, Saudi Arabia
Internet Strategy
Private Label
Competitive Positioning
Summary 8 Danube (Bin Dawood Group): Competitive Position 2016
United Electronics Co in Consumer Appliances (saudi Arabia)
Strategic Direction
Key Facts
Summary 9 United Electronics Co: Key Facts
Summary 10 United Electronics Co: Operational Indicators
Company Background
Internet Strategy
Competitive Positioning
Summary 11 United Electronics Co: Competitive Position 2015
United Matbouli Group in Consumer Appliances (saudi Arabia)
Strategic Direction
Key Facts
Summary 12 United Matbouli Group: Key Facts
Competitive Positioning
Summary 13 United Matbouli Group: Competitive Position 2016
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 35 Sales of Dishwashers by Category: Volume 2011-2016
Table 36 Sales of Dishwashers by Category: Value 2011-2016
Table 37 Sales of Dishwashers by Category: % Volume Growth 2011-2016
Table 38 Sales of Dishwashers by Category: % Value Growth 2011-2016
Table 39 Sales of Dishwashers by Format: % Volume 2011-2016
Table 40 Sales of Dishwashers by Connected Appliances: % Volume 2013-2016
Table 41 NBO Company Shares of Dishwashers: % Volume 2012-2016
Table 42 LBN Brand Shares of Dishwashers: % Volume 2013-2016
Table 43 Distribution of Dishwashers by Format: % Volume 2011-2016
Table 44 Production, Imports and Exports of Dishwashers: Total Volume 2011-2016
Table 45 Forecast Sales of Dishwashers by Category: Volume 2016-2021
Table 46 Forecast Sales of Dishwashers by Category: Value 2016-2021
Table 47 Forecast Sales of Dishwashers by Category: % Volume Growth 2016-2021
Table 48 Forecast Sales of Dishwashers by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 49 Sales of Home Laundry Appliances by Category: Volume 2011-2016
Table 50 Sales of Home Laundry Appliances by Category: Value 2011-2016
Table 51 Sales of Home Laundry Appliances by Category: % Volume Growth 2011-2016
Table 52 Sales of Home Laundry Appliances by Category: % Value Growth 2011-2016
Table 53 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2013-2016
Table 54 Sales of Automatic Washing Machines by Format: % Volume 2011-2016
Table 55 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2011-2016
Table 56 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2013-2016
Table 57 NBO Company Shares of Home Laundry Appliances: % Volume 2012-2016
Table 58 LBN Brand Shares of Home Laundry Appliances: % Volume 2013-2016
Table 59 Distribution of Home Laundry Appliances by Format: % Volume 2011-2016
Table 60 Production, Imports and Exports of Home Laundry Appliances: Total Volume 2011-2016
Table 61 Forecast Sales of Home Laundry Appliances by Category: Volume 2016-2021
Table 62 Forecast Sales of Home Laundry Appliances by Category: Value 2016-2021
Table 63 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2016-2021
Table 64 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 65 Sales of Large Cooking Appliances by Category: Volume 2011-2016
Table 66 Sales of Large Cooking Appliances by Category: Value 2011-2016
Table 67 Sales of Large Cooking Appliances by Category: % Volume Growth 2011-2016
Table 68 Sales of Large Cooking Appliances by Category: % Value Growth 2011-2016
Table 69 Sales of Built-in Hobs by Format: % Volume 2011-2016
Table 70 Sales of Ovens by Connected Appliances: % Volume 2013-2016
Table 71 Sales of Cookers by Format: % Volume 2011-2016
Table 72 Sales of Range Cookers by Format: % Volume 2011-2016
Table 73 NBO Company Shares of Large Cooking Appliances: % Volume 2012-2016
Table 74 LBN Brand Shares of Large Cooking Appliances: % Volume 2013-2016
Table 75 NBO Company Shares of Built-in Hobs: % Volume 2012-2016
Table 76 NBO Company Shares of Ovens: % Volume 2012-2016
Table 77 NBO Company Shares of Cooker Hoods: % Volume 2012-2016
Table 78 NBO Company Shares of Built-in Cooker Hoods: % Volume 2012-2016
Table 79 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2012-2016
Table 80 NBO Company Shares of Cookers: % Volume 2012-2016
Table 81 NBO Company Shares of Range Cookers: % Volume 2012-2016
Table 82 Distribution of Large Cooking Appliances by Format: % Volume 2011-2016
Table 83 Production, Imports and Exports of Large Cooking Appliances: Total Volume 2011-2016
Table 84 Forecast Sales of Large Cooking Appliances by Category: Volume 2016-2021
Table 85 Forecast Sales of Large Cooking Appliances by Category: Value 2016-2021
Table 86 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2016-2021
Table 87 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2016-2021
Headlines
Trends
Category Data
Table 88 Sales of Microwaves by Category: Volume 2011-2016
Table 89 Sales of Microwaves by Category: Value 2011-2016
Table 90 Sales of Microwaves by Category: % Volume Growth 2011-2016
Table 91 Sales of Microwaves by Category: % Value Growth 2011-2016
Table 92 Sales of Microwaves by Connected Appliances: % Volume 2013-2016
Table 93 NBO Company Shares of Microwaves: % Volume 2012-2016
Table 94 LBN Brand Shares of Microwaves: % Volume 2013-2016
Table 95 Distribution of Microwaves by Format: % Volume 2011-2016
Table 96 Production, Imports and Exports of Microwaves: Total Volume 2011-2016
Table 97 Forecast Sales of Microwaves by Category: Volume 2016-2021
Table 98 Forecast Sales of Microwaves by Category: Value 2016-2021
Table 99 Forecast Sales of Microwaves by Category: % Volume Growth 2016-2021
Table 100 Forecast Sales of Microwaves by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 101 Sales of Refrigeration Appliances by Category: Volume 2011-2016
Table 102 Sales of Refrigeration Appliances by Category: Value 2011-2016
Table 103 Sales of Refrigeration Appliances by Category: % Volume Growth 2011-2016
Table 104 Sales of Refrigeration Appliances by Category: % Value Growth 2011-2016
Table 105 Sales of Freezers by Format: % Volume 2011-2016
Table 106 Sales of Freezers by Volume Capacity: % Volume 2011-2016
Table 107 Sales of Fridge Freezers by Format: % Volume 2011-2016
Table 108 Sales of Fridge Freezers by Volume Capacity: % Volume 2011-2016
Table 109 Sales of Fridge Freezers by Connected Appliances: % Volume 2013-2016
Table 110 Sales of Fridges by Volume Capacity: % Volume 2011-2016
Table 111 NBO Company Shares of Refrigeration Appliances: % Volume 2012-2016
Table 112 LBN Brand Shares of Refrigeration Appliances: % Volume 2013-2016
Table 113 NBO Company Shares of Built-in Fridge Freezers: % Volume 2012-2016
Table 114 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2012-2016
Table 115 NBO Company Shares of Built-in Fridges: % Volume 2012-2016
Table 116 NBO Company Shares of Freestanding Fridges: % Volume 2012-2016
Table 117 Distribution of Refrigeration Appliances by Format: % Volume 2011-2016
Table 118 Production, Imports and Exports of Refrigeration Appliances: Total Volume 2011-2016
Table 119 Forecast Sales of Refrigeration Appliances by Category: Volume 2016-2021
Table 120 Forecast Sales of Refrigeration Appliances by Category: Value 2016-2021
Table 121 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2016-2021
Table 122 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 123 Sales of Air Treatment Products by Category: Volume 2011-2016
Table 124 Sales of Air Treatment Products by Category: Value 2011-2016
Table 125 Sales of Air Treatment Products by Category: % Volume Growth 2011-2016
Table 126 Sales of Air Treatment Products by Category: % Value Growth 2011-2016
Table 127 Sales of Air Conditioners by Connected Appliances: % Volume 2013-2016
Table 128 NBO Company Shares of Air Treatment Products: % Volume 2012-2016
Table 129 LBN Brand Shares of Air Treatment Products: % Volume 2013-2016
Table 130 Distribution of Air Treatment Products by Format: % Volume 2011-2016
Table 131 Production, Imports and Exports of Air Conditioners: Total Volume 2011-2016
Table 132 Forecast Sales of Air Treatment Products by Category: Volume 2016-2021
Table 133 Forecast Sales of Air Treatment Products by Category: Value 2016-2021
Table 134 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2016-2021
Table 135 Forecast Sales of Air Treatment Products by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 136 Sales of Food Preparation Appliances by Category: Volume 2011-2016
Table 137 Sales of Food Preparation Appliances by Category: Value 2011-2016
Table 138 Sales of Food Preparation Appliances by Category: % Volume Growth 2011-2016
Table 139 Sales of Food Preparation Appliances by Category: % Value Growth 2011-2016
Table 140 NBO Company Shares of Food Preparation Appliances: % Volume 2012-2016
Table 141 LBN Brand Shares of Food Preparation Appliances: % Volume 2013-2016
Table 142 Distribution of Food Preparation Appliances by Format: % Volume 2011-2016
Table 143 Forecast Sales of Food Preparation Appliances by Category: Volume 2016-2021
Table 144 Forecast Sales of Food Preparation Appliances by Category: Value 2016-2021
Table 145 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2016-2021
Table 146 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2016-2021
Headlines
Trends
Category Data
Table 147 Sales of Irons: Volume 2011-2016
Table 148 Sales of Irons: Value 2011-2016
Table 149 Sales of Irons: % Volume Growth 2011-2016
Table 150 Sales of Irons: % Value Growth 2011-2016
Table 151 Sales of Irons by Format: % Volume 2011-2016
Table 152 NBO Company Shares of Irons: % Volume 2012-2016
Table 153 LBN Brand Shares of Irons: % Volume 2013-2016
Table 154 Distribution of Irons by Format: % Volume 2011-2016
Table 155 Forecast Sales of Irons: Volume 2016-2021
Table 156 Forecast Sales of Irons: Value 2016-2021
Table 157 Forecast Sales of Irons: % Volume Growth 2016-2021
Table 158 Forecast Sales of Irons: % Value Growth 2016-2021
Headlines
Trends
Category Data
Table 159 Sales of Personal Care Appliances by Category: Volume 2011-2016
Table 160 Sales of Personal Care Appliances by Category: Value 2011-2016
Table 161 Sales of Personal Care Appliances by Category: % Volume Growth 2011-2016
Table 162 Sales of Personal Care Appliances by Category: % Value Growth 2011-2016
Table 163 Sales of Body Shavers by Format: % Volume 2011-2016
Table 164 Sales of Hair Care Appliances by Format: % Volume 2011-2016
Table 165 NBO Company Shares of Personal Care Appliances 2012-2016
Table 166 LBN Brand Shares of Personal Care Appliances 2013-2016
Table 167 Distribution of Personal Care Appliances by Format: % Volume 2011-2016
Table 168 Forecast Sales of Personal Care Appliances by Category: Volume 2016-2021
Table 169 Forecast Sales of Personal Care Appliances by Category: Value 2016-2021
Table 170 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2016-2021
Table 171 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 172 Sales of Small Cooking Appliances by Category: Volume 2011-2016
Table 173 Sales of Small Cooking Appliances by Category: Value 2011-2016
Table 174 Sales of Small Cooking Appliances by Category: % Volume Growth 2011-2016
Table 175 Sales of Small Cooking Appliances by Category: % Value Growth 2011-2016
Table 176 NBO Company Shares of Small Cooking Appliances: % Volume 2012-2016
Table 177 LBN Brand Shares of Small Cooking Appliances: % Volume 2013-2016
Table 178 Distribution of Small Cooking Appliances by Format: % Volume 2011-2016
Table 179 Forecast Sales of Small Cooking Appliances by Category: Volume 2016-2021
Table 180 Forecast Sales of Small Cooking Appliances by Category: Value 2016-2021
Table 181 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2016-2021
Table 182 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 183 Sales of Vacuum Cleaners by Category: Volume 2011-2016
Table 184 Sales of Vacuum Cleaners by Category: Value 2011-2016
Table 185 Sales of Vacuum Cleaners by Category: % Volume Growth 2011-2016
Table 186 Sales of Vacuum Cleaners by Category: % Value Growth 2011-2016
Table 187 NBO Company Shares of Vacuum Cleaners: % Volume 2012-2016
Table 188 LBN Brand Shares of Vacuum Cleaners: % Volume 2013-2016
Table 189 Distribution of Vacuum Cleaners by Format: % Volume 2011-2016
Table 190 Forecast Sales of Vacuum Cleaners by Category: Volume 2016-2021
Table 191 Forecast Sales of Vacuum Cleaners by Category: Value 2016-2021
Table 192 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2016-2021
Table 193 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2016-2021

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