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The employment rate in the country is growing, and Saudisation is helping more young Saudis to find employment, as the government is active in ensuring that unemployment amongst Saudis falls to 5% by 2020. The growing number of men in the workforce is encouraging more of a focus on personal grooming. Growth in men’s grooming was also linked to rising disposable incomes towards the end of the review period, enabling many low- and middle-income men to spend more on beauty and personal care. Saudi...

Euromonitor International's Men's Grooming in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

MEN'S GROOMING IN SAUDI ARABIA
Euromonitor International
May 2016
 
LIST OF CONTENTS AND TABLES
 
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Men's Grooming by Category: Value 2010-2015
Table 2 Sales of Men's Grooming by Category: % Value Growth 2010-2015
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2011-2015
Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2013-2015
Table 5 NBO Company Shares of Men's Grooming: % Value 2011-2015
Table 6 LBN Brand Shares of Men's Grooming: % Value 2012-2015
Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2012-2015
Table 8 Forecast Sales of Men's Grooming by Category: Value 2015-2020
Table 9 Forecast Sales of Men's Grooming by Category: % Value Growth 2015-2020
Abdul Samad Al Qurashi Co in Beauty and Personal Care (saudi Arabia)
Strategic Direction
Key Facts
Summary 1 Abdul Samad Al Qurashi Co: Key Facts
Summary 2 Abdul Samad Al Qurashi Co: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Abdul Samad Al Qurashi Co: Private Label Portfolio
Competitive Positioning
Summary 4 Abdul Samad Al Qurashi Co: Competitive Position 2015
Arabian Oud Co in Beauty and Personal Care (saudi Arabia)
Strategic Direction
Key Facts
Summary 5 Arabian Oud Co: Key Facts
Summary 6 Arabian Oud Co: Operational Indicators
Competitive Positioning
Summary 7 Arabian Oud Co: Competitive Position 2015
Saudi Perfumes & Cosmetics Co Ltd in Beauty and Personal Care (saudi Arabia)
Strategic Direction
Key Facts
Summary 8 Saudi Perfumes & Cosmetics Co Ltd: Key Facts
Summary 9 Saudi Perfumes & Cosmetics Co Ltd: Operational Indicators
Competitive Positioning
Summary 10 Saudi Perfumes & Cosmetics Co Ltd: Competitive Position 2015
Executive Summary
Strong Performance in Beauty and Personal Care in 2015, Similar To the Review Period
Personal Grooming and Hygiene Are Factors for Growth
Local Players Take the Lead, Owing To Their Strong Presence in Fragrances
Growing Focus on Natural Ingredients
Stronger Forecast Performance Expected, Amidst Falling Oil Prices
Key Trends and Developments
the Focus on Personal Hygiene Continues To Increase
Social Media Contributes To Growth
Growing Employment Influences Lifestyles
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 11 Research Sources

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