Philip Morris International continues to lead tobacco in Saudi Arabia with its wide portfolio of brands. The company is looking to expand its portfolio in order to meet demand among the growing number of smokers in the country, despite the public smoking bans which are in force in the country. The company is expected to launch new brands focusing on low tar cigarettes in order to respond to rising health awareness and the recent tendency of smokers towards lower tar cigarettes.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Cigarettes, Cigarettes Including RYO Stick Equivalent, Cigars, Smokeless Tobacco, Smoking Tobacco, Vapour Devices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Tobacco market;
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PHILIP MORRIS INTERNATIONAL INC IN TOBACCO (SAUDI ARABIA)
LIST OF CONTENTS AND TABLES
Summary 1 Philip Morris International Inc: Key Facts
Summary 2 Philip Morris International Inc: Operational Indicators
Summary 3 Philip Morris International Inc: Competitive Position 2014
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